We empower businesses to accelerate growth and achieve sustainable market leadership

Our approach


CAP is all about creating industry leaders, ensuring clients achieve significant differentiation and secure unrivalled market position, and then driving home that advantage.

We don’t accept that it’s ever enough to merely survive, and we only work with clients with a burning desire to thrive.

Our values


Our foundation is based on principles and ways of working that we will not compromise on. Only those who are wholeheartedly committed to these can be part of the CAP family.

Cambridge


Our modus operandi is to be the breathing embodiment of the Cambridge cluster. We’ve embraced the well documented Cambridge Phenomenon, paying it forward where we can and sharing selflessly.